Introduction

Successful negotiation is a critical business capability that influences commercial performance, stakeholder relationships, and organizational success. Professionals who can negotiate effectively are better positioned to create value, resolve differences, and achieve outcomes that support both immediate objectives and long-term goals.

Advanced Negotiation Skills training course develops practical expertise for leading complex negotiations, influencing outcomes, and creating sustainable value across diverse business environments.

Negotiation requires careful preparation, effective communication, strategic thinking, and the ability to adapt to different personalities and cultural contexts. This training course provides participants with proven frameworks, advanced techniques, and behavioural insights that strengthen negotiation performance and increase confidence when managing challenging discussions and high-value agreements.

Key focus areas of this Advanced Negotiation Skills training course include:

Objectives

At the end of this Advanced Negotiation Skills training course, participants will be able to:

Training Methodology

This training course utilizes expert-led instruction supported by interactive learning, practical exercises, group discussions, self-assessments, applied scenarios, and real-world examples. Participants will strengthen their skills through active participation and structured activities that enhance both strategic understanding and practical negotiation performance.

Advanced Negotiation Skills

Who should Attend?

This Advanced Negotiation Skills training course is designed for:

  • Directors
  • Managers
  • Senior Managers
  • Team Leaders
  • Department Heads
  • Project Managers
  • Business Development Managers
  • Procurement Professionals
  • Contract Managers
  • Sales Professionals
  • Administrators
  • Commercial Professionals

Course Outline

Day 1

Introduction to Negotiation - The Starting Point for Improvement

  • Thinking Outside-the-Box
  • Positivity & Negativity and Its Affect on Negotiation
  • Applying a Positive Attitude to the Negotiation Process
  • Proposal Format – simple, focused & logical
  • Placing Yourself Above the Competition with Your Proposal
  • The Psychology of Negotiation - Knowing your Opponents Driving Force
  • The Feel-Good Factor
  • Questioning & Listening Techniques
Day 2

Understanding Behavioural Style to Negotiate Better

  • Knowing and Understanding your own Behavioural Style – Keys to how you negotiate
  • Negotiation Style Assessment
  • Approaches to Negotiation
  • The ‘Win-Win’ and Why it is misunderstood
  • The Two Distinct Approaches to Negotiation
  • Communication Style and the Negotiation Process
  • Adapting to Different Communication Styles
  • Negotiation and Ethics
Day 3

Developing a Strategic Approach to Negotiation

  • A Strategic Approach to Negotiation - Distributive negotiation strategies
  • BATNA, Zone of Possible Agreement
  • Openings, Anchors, Offers and Counter Offers
  • A Strategic Approach to Negotiation - Integrative Negotiation Strategies
  • Sharing Information, Diagnostic Questions & Unbundling Issues
  • Package Deals, Multiple Offers and Post-settlement Settlements
  • Knowing and Maintaining your Sources of Negotiation Power
  • Sales Negotiation Behaviour – A Practical Approach
Day 4

Interests, Planning and Understanding Body Language

  • Wants and Needs – The importance of identifying needs
  • Emotional Intelligence and its Role in Negotiation
  • The Importance of Body Language and Non-verbal Behaviour
  • What is Body Language and how do we accurately read it?
  • Understanding Thoughts from Body Language
  • How to use your own Body Language to negotiate more effectively?
  • Resolving Disputes – learning to mediate to create better deals
  • Techniques of the Mediator - practical mediation skills to help resolve disputes
Day 5

Negotiating with Different Nationalities and Cultures

  • Face to Face Negotiation – dealing with different cultures
  • British & American
  • Japanese & Chinese
  • French & German
  • Advice for Cross Cultural Negotiators
  • International Team Negotiation Exercise
  • Putting Negotiation Techniques into Practice – putting a deal together
  • Summary Session and Questions

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FAQs

This training course focuses on advanced strategies that help professionals manage complex negotiations involving multiple stakeholders, competing interests, and high-value outcomes. Participants move beyond foundational concepts to develop practical techniques that improve influence, decision-making, and long-term relationship management.

Strong negotiation skills contribute directly to better commercial outcomes, stronger stakeholder relationships, improved resource utilization, and more effective conflict resolution. Participants learn methods that support value creation while maintaining constructive and sustainable business relationships.

A significant focus is placed on understanding behavioural styles, motivation, decision-making influences, and communication dynamics. Participants gain valuable insights into how psychological factors shape negotiation outcomes and how to use this understanding to negotiate more effectively.

The training course provides practical techniques for managing challenging conversations, addressing conflicts, handling objections, and maintaining control during difficult discussions. Participants also develop mediation skills that help achieve productive outcomes while preserving professional relationships.

Cultural awareness is increasingly important in global business environments where negotiation styles, communication preferences, and decision-making approaches can vary significantly. The Advanced Negotiation Skills training course explores international negotiation dynamics and provides guidance for working effectively across cultures.

This training course is suitable for leaders, managers, procurement professionals, project managers, sales specialists, contract managers, administrators, and professionals responsible for influencing decisions or securing agreements. It is particularly valuable for those seeking to strengthen their ability to negotiate strategically and achieve consistently successful outcomes.

GRC Academy training courses are delivered in leading international business destinations, including London, Amsterdam, and Dubai. Sessions are hosted in carefully selected four- and five-star business hotels with professional meeting facilities that support focused learning, interaction, comfort, and confidentiality.

View All Training Locations

GRC Academy provides both online and in-person options for all our training courses. Participants may join interactive virtual sessions or attend scheduled courses in major international locations, allowing them to select the option that best suits their professional commitments and availability.

GRC Academy develops customised in-house training courses that address each organisation’s strategic priorities, operational environment, and workforce capability requirements. Our team works closely with clients to tailor the course content, learning outcomes, and practical emphasis.

These tailored courses are designed to strengthen organisational capability, improve team performance, and support measurable and sustainable outcomes. For customised in-house training enquiries, please contact the GRC Academy Customer Service team at [email protected]

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